Trapyz

Consumers sign up using their mobile devices over WiFi/Mobile data networks.

TRAPYZ builds a consumer profile record with their interests/preferences.

Retailers create footfall and in-store engagement campaigns targeted to different demographic profiles.

TRAPYZ uses location and user interest to serve targeted contextual campaigns.

Consumers are rewarded for store visits, in-store sampling/trials, Likes/Shares with friends and in-store purchases.

Retailers receive campaign campaign metrics for analysis and monitoring of new/ongoing campaigns.